Create Powerful Thumbnails to DRIVE More Traffic to your Video. How to optimize your Videos for better SEO in Search
Course Description
Thumbnails can make a big difference in views you receive
within search. “A picture is worth a thousand words" and a thumbnail is
worth more than a description.
Thumbnails are important in search results and in suggested
videos.
3 Primary areas that having optimized video thumbnails can
DRIVE MORE views.
In YouTube Search a better thumbnail can get you more clicks
even if your video ranks lower in the search results. People look at visual
ques first when they are looking for content. Having an appealing video
thumbnail can really make a difference.
Google Search - your video already has an advantage over
websites in that videos in search results have Thumbnails. Use this more
effectively to drive traffic to your video.
Suggested Videos - The suggested videos is one of the best
sources for traffic to your YouTube Videos. Stand out from the crowd and get
more clicks on your video.
Why you should consider optimization of your thumbnails!
more professional impression of your video
YouTube does not pick the most optimal image for your video
Your audience grow as people look at thumbnails first when
deciding a video to watch
Quicker way to convince viewers to pick your video
Answer the viewers question and entice them on viewing your video
thumbnails can reinforce your video title and send a
stronger message to the potential viewer.
Channel branding and consistency
Important factors in Thumbnail Optimization
Make them eye catching
use good contrast of colors
Represent your content
Always create a thumbnail
Clear and well designed
Visually compelling leaving the audience wanting more
make the audience curious to the content of your video
Close up of faces
Look great on all devices large and small
Hi resolution and clear
Did you know that 70% of marketers plan to increase their
use of visual assets? That's because visuals are proven to drive more
engagement.
Full details
What are the requirements?
Basic understanding of SEO
Basic understanding of YouTube
Must have an interest in Video Marketing
Interested in Digital Marketing
What am I going to get from this course?
Over 19 lectures and 1 hour of content!
create more attention grabbing thumbnails
know which images the audience wants
Understand the importance of thumbnails
Design better thumbnails
Use thumbnails more effectively to grow your youtube channel
Video marketing visual elements
What is the target audience?
video marketers who want to grow their channels
SEO and promoters who want to get more views
Anyone who is interested in Marketing
Digital marketing professional who want to promote videos
Curriculum
Section 1: Video Marketing Basics Resources and Intro
Lecture 1
Instructor Introduction to Video Marketing
Preview
02:52
Lecture 2
Why Thumbnails Work
Preview
03:36
Lecture 3
Course Information everything about Thumbnails
01:56
Lecture 4
Basic of Thumbnails
03:18
Lecture 5
Custom thumbnail best practices
05:21
Lecture 6
Follow Youtube Policy
02:21
Lecture 7
Quick Tips on Thumbnails
02:23
Lecture 8
Resources
2 pages
Section 2: Thumbnail Creation stragety
Lecture 9
Branding on YouTube with Thumbnails
Preview
02:10
Lecture 10
Important Messages in Video Thumbnails Know your audience
Preview
02:59
Lecture 11
YouTube Thumbnail Quick Tips
04:29
Lecture 12
Thinking about Thumbnails from start to finish
03:10
Lecture 13
Adding Text to Thumbnails
02:47
Lecture 14
Thumbnails with Faces
02:02
Lecture 15
Background Images Contrast and outlines
03:39
Lecture 16
Simple is Better Clean message and focal points for imagery
02:37
Lecture 17
Transparent Icons and images PNG
01:20